Planet Hollywood, a themed restaurant inspired by the popular portrayal of Hollywood, 1996 Annual Report.Background:
Planet Hollywood International, Inc. is a theme restaurant inspired by the popular portrayal of Hollywood and was launched in New York on October 22, 1991, with the backing of Hollywood stars Sylvester Stallone, Bruce Willis, Demi Moore, and Arnold Schwarzenegger. Further celebrity endorsement included actress Whoopi Goldberg, actor Don Johnson and his then-wife Melanie Griffith, the late director John Hughes, comedienne Roseanne Barr, and actors Tom Arnold, Wesley Snipes, and Danny Glover.

Planet Hollywood was the brainchild of Bryan Kestner, a former actor and development executive at Taft-Barish at the time of Planet Hollywood's conception. In the mid-80s, Kestner came to Keith Barish with the idea of a restaurant modeled after Hard Rock entitled Hollyrock where diners could come and listen to rock music and see Hollywood memorabilia. Although Kestner received a fee and shares in the company, Keith Barish, financier, real estate developer and film producer (Sophie’s Choice, The Fugitive, Running Man, Nine ½ weeks, Monster Squad) and Robert Earl, former President and CEO of Hard Rock Cafe took this idea and developed Planet Hollywood, modeled after the Hard Rock formula. Earl recruited many former Hard Rock veterans to open new PH stores. Movie star "owners" received stock options at rock bottom price in exchange for their endorsement, thus they could be billed as legal owners.

In 1994, Planet Hollywood founded the Official All Star Cafe sports-themed restaurant chain. In April 1996, Planet Hollywood went public. The company's share price reached all-time high of $32 on the first day of trading and went down to less than $1 by 1999. The company has gone bankrupt twice. Nearly 100 locations have closed worldwide, leaving about 8 currently open.

In 1997, Planet Hollywood entered a joint partnership with AMC Theaters to establish and develop Planet Movies by AMC. In 1998, Planet Hollywood entered the ice-cream business when it launched Cool Planet. The business was scrapped later that year. Schwarzenegger severed his financial ties with the business in early 2000. Schwarzenegger said the company had not had the success he had hoped for, claiming he wanted to focus his attention on "new U.S. and global business ventures" and his movie career.

Marvel Mania opened on February 18, 1998 near Universal Studios Hollywood with Marvel being a co-owner with Universal Studios Hollywood and Planet Hollywood. However, Planet Hollywood had financial problems due to expanding too quickly and had to close it.

Planet Hollywood Resort and Casino in Las Vegas had its grand opening the weekend of November 16, 2007, in the remodeled Aladdin Hotel & Casino. Planet Hollywood partnered with Westgate Resorts on the new PH Towers A Westgate Resort, connected to the existing resort, which opened on January 1, 2010. The 52-story luxury vacation ownership and condominium tower included over 1,200 1-4 bedroom units and a four story penthouse of 28 luxury condominiums from 4,000 to 10,000 square feet (370 to 930 m2). The building is a key subject in the documentary film The Queen of Versailles.

The resort and casino were sold in 2010 to Caesars Entertainment, and the separate Towers project was sold to Centerbridge Partners' Resort Finance Associates in 2011.

Featured Video:The Corporate Culture Grading System: Annual Reports, Magazines, & Collectibles
Mint - An item that is new with no signs of shelf wear. Annual report or magazine cover will be crisp and the colors bright without tears or marks; the edges and spine will be clean, straight with no bends and pages will be clean and crisp. A collectible has no chips, stains, tears, missing parts, and come with original packaging if applicable.

Very Good - An item that is close to being new-like but has a few blemishes. Item may present normal shelf wear from storage. Annual report or magazine with shelf wear will reduce the item from truly new-like appearance but will still be a fine item to read and retain. Overall, items will have minor blemishes such as small tears or creases. A collectible may present some wear from storage, but do not have any chips, tears, stains, or missing parts. A collectible that no longer has it's original box/packaging and has no flaws or defects will reflect new-like appearance will be considered "Very Good".

Good - An item that shows wear (and maybe tears). There may be markings, damage to a few pages, or very soiled cover. Overall, the annual report or magazine is still a good read. A collectible shows wear from age or storage. There may be markings, scratches, stains, tears, or fading paint. A collectible looks like it has been used/played with, and is still a good representation of the original item.

Fair - An item that shows heavy wear. Annual report or magazine has all it's pages, but there may be marks on the cover or inside pages, pages have been underlined in ink, or the soft cover has been significantly torn. "Fair" books frequently have been heavily used. A report or magazine with water damage on numerous pages is generally classified as fair. A collectible has fading or chipped paint, stains, scratches, is torn or creased, may have missing parts, and has been heavily used. Fair quality items can be a great bargain.

Poor - Generally means an item is not really in usable condition. Annual report or magazine contains pages that may be loose or missing, and it's cover severally damaged. These items often are purchased for re-purposing such as covers for new paper journals, or pictures and illustrations for art projects. A collectible that is severely damaged and has missing parts that is no longer usable. These items are usually used as parts for restoration of other collectibles in better condition or used for art projects.

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Very Good